Charmaine White BIID Reg ID

My name is Charmaine White, and I am the Associate Director of Interior Design at HollandGreen in Oxfordshire. With over 15 years of experience in the interior design industry, I have cultivated a deep-seated passion and commitment to advancing the profession. My journey began with a degree in textile design, where I first discovered the transformative power of aesthetics and functionality. This passion led me to further my studies in Interior Design at KLC School of Design, a pivotal step that solidified my dedication to the field.

During my time at KLC, I was introduced to the British Institute of Interior Design (BIID), a burgeoning and influential organisation that resonated with my aspirations. The BIID became a cornerstone of my professional development, providing invaluable resources and support as I navigated the early stages of my career. The institute has been instrumental in expanding my knowledge, honing my skills, and fostering meaningful connections within the industry.

My passion extends beyond the creative aspects of design; I am equally invested in the business of design and the perception of our profession. I believe that the role of interior designers is not only to create beautiful spaces but also to elevate the standards and practices within our industry. This belief drives my desire to contribute to the BIID at a higher level.

As a member of the Board of Directors, I am eager to play an active role in shaping the future of the interior design industry. My aim is to help develop and embed professional practices that reflect our evolving field. I am committed to promoting the sharing of best practices and fostering a culture of continuous improvement and innovation.

One of the aspects I find most fulfilling is the collaborative nature of our community. The network of interior designers I am part of is vibrant and generous, with many willing to share their knowledge, experiences, and advice. This sense of community is something I cherish and wish to enhance further through my involvement with the BIID.

I am passionate about creating platforms for dialogue and learning within our industry. By facilitating the exchange of ideas and best practices, we can collectively raise the bar for interior design standards. My experience at HollandGreen has equipped me with a broad perspective on both the creative and operational sides of our business. I have had the opportunity to lead diverse projects, mentor emerging designers, and engage with clients to deliver exceptional design solutions.

In addition to my professional experience, I bring a forward-thinking mindset and a commitment to ethical and sustainable design practices. I believe that our industry has a significant role to play in promoting sustainability and environmental responsibility. As a member of the BIID Board of Directors, I would advocate for initiatives that support these values.