Instagram: The secrets to building an engaged online community
The beauty of Instagram is how well it facilitates community.
Join Instagram strategist Bella Foxwell in this workshop as she demystifies what “engagement” really means and how to do it effectively and sustainably.
WHAT TO EXPECT
- A clear understanding of what “engagement” really means and the benefit of going deeper, not wider.
- Why relationship-building on Instagram is as valuable as networking IRL (in real life).
- Discover your new secret weapon: Instagram Story stickers (poll/quiz/question).
- Learn the difference between “community-building” and “hand-raising” Stories.
- The method to sustainable, regular engagement.
WHAT YOU WILL LEAVE WITH
- 2 types of Instagram Story that will convert more of your followers into clients.
- A cringe-free, needle-moving engagement plan.
WHO SHOULD ATTEND
This workshop is for interior designers at all stages of their career that want to build their network and convert followers into clients.
ABOUT THE SPEAKER

Bella Foxwell is a social media strategist who started her career growing Instagram accounts for the likes of Canon, Disney, and Quorn. Since then, she’s worked with businesses of all shapes and sizes, from education charities and wedding photographers to interior designers and jewelry makers. She’s created thousands of social media posts, written a scary amount of SEO-optimised articles, sent countless engaging emails, and run lots of workshops with organisations like BIID and The Prince’s Trust.
Follow her on @bellafoxwell or @thedoorsofldn (where her love of Instagram started).
Additional Information
This event will be recorded and is worth 1.5 hours of structured CPD learning.
Once you have registered for this event on Eventbrite you will receive the link to the event in a reminder email before the event starts. If this event is fully booked, please join the waiting list. If you are no longer able to attend, please inform the office so that we can give your spot to someone else.
The advertised price does not include VAT.
BIID member rate is open to Registered Interior Designers, Associate members, Provisional Associate members, Student members, Affiliate members, Retired members, Dual International members, and Registered Design Practice employees. Go to the BIID Member Area to secure your promo code to add at the Eventbrite Checkout.
If you have any queries, please email the office at info@biid.org.uk or call 020 7628 0255.
By purchasing a ticket to this event, you are agreeing to the BIID event terms and conditions
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